January’s Detroit Auto Show and Our Automotive Tape

The Detroit Auto ShowThe North American International Auto Show, or The Detroit Auto Show as it’s often known as, is bar none the most important automotive show in the Western Hemisphere, and probably the world. With an estimated 80 million vehicles sold worldwide this year, the show promises to be a celebration of an industry that faced hard times only a few years ago, only to come firing back triumphantly on all cylinders. General Motors, Ford, Chrysler-Fiat, Toyota, Volkswagen, Honda, Hyundai, Nissan, BMW, Mercedes-Benz, BYD, or Tesla Motors: if you’re anybody in the automotive world, you’re out there strutting your stuff in the heart of the city that saw the births of both the car and the assembly-line.

But as anyone and everyone know, the auto industry isn’t just about its superstar cars, trucks, jeeps, vans, and SUVs. It’s also about those companies who make or supply the various parts and maintenance services that keep these cars up and running year upon year. In short, it’s about us here at Converters, Inc. too. Being that we supply a whole nine yards’ worth of 3M automotive aftermarket products, items such as abrasives, adhesives, body fillers and coatings; as well as electrical connector tapes, masking products and paint protection films; not to mention things like seam sealers, fasteners, and “finishing touch” striping tapes, we’re in this business as much as anybody who’s descended directly from Henry Ford.

It’s been a rough, bumpy ride for a lot of different industries in America and in the world at large this year. That being said, the automotive industry proves there can be happy exceptions to the rule. Executives at American car companies are psyched for the coming 2013 sales year, a year that promises auto sales that will continue to bolster a comeback economy. That makes us excited at Converters, too. Here’s looking forward to a healthy, wealthy, and competitive New Year, and to the road that lies ahead!

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